Lifestyle

SAD NEWS

Most of the time our newsletter is filled with good news about special coffees, roasting information, or coming events. Well, today we have a bit of sad news—our first store built inside a supermarket was destroyed by fire on Saturday afternoon, February 28. No one was injured, but McCaffrey's Supermarket in our hometown of Yardley, succumbed to a brush fire outside of the building, which later ignited into the ceiling.

The good news is we are re-opening our corporate headquarters holiday store (located only 2 miles from McCaffrey's) on Friday, March 12 for everyone who shopped at McCaffrey's and residents of the surrounding area. Hours will be 8am to 5pm, Monday through Friday, Saturday 9-3.

MCDONALD'S CORPORATION

We are pleased to announce our partnership with McDonald's! Yes, that's right – the same McDonald's restaurant chain that features a Big Mac and fries. One year ago, executives from McDonald's in Philadelphia approached us about placing our brand inside their restaurants as part of their new re-imaging program. Seems like a "stretch", since only the McDonald's brand (and Coca Cola) normally appear on their menu. Well, now customers of the McDonald's restaurant in Marlton, New Jersey can purchase our full menu of beverages-brewed coffee, espresso-based drinks, hot chocolate, and frozen Mocha Crush – as Bucks County Coffee Company brand. The next store to open will be Cape May Court House, New Jersey! We are delighted to be in a partnership with such a great company!

NEW COFFEEHOUSE OPENINGS

We recently opened new coffeehouses in:
• English Village Shopping Center, North Wales, PA
• University of Pennsylvania Campus, 40th and Locust Streets, Philadelphia, PA

As part of our growth plans, the next new stores will be located inside Liberty Place office building, Philadelphia, and Mercer Hospital, Trenton, NJ. We now operate 43 stores.

JAVA NEWS

Miscellaneous news notes:
The spring crops in Central America are in "Reposa" — resting for 60 days or more after being picked and milled.
• We should begin receiving our new crops of coffees in April — the Costa Rica crops from the Tarrazu River Valley are said to be only 70% of normal volume — this Region is a major source for us.
• We are soon to introduce two new flavored coffee varieties — our New Products Development Committee is choosing between Pistachio, French Toast (a wonderful Maple flavor), Chocolate Hazelnut, and Banana's Foster — please e-mail us with your thoughts.
• Did you know you can purchase our coffee in over 700 distribution points in the Mid-Atlantic Region — including Ukrop's Supermarkets, Richmond, and Giant Food Stores and Safeway in Baltimore and Washington.
• Did you know we have a wonderful partnership with the Kimmel Center for the Performing Arts, Philadelphia — cross promoting our brands — patrons can buy our coffee exclusively when attending events at the Kimmel Center!

Our next newsletter will focus on the new crop coffees — we can't wait — we cupped our pre-shipment samples of La Rosa de Café and Dulce de Sol from Costa Rica and found them soft, well rounded and quite flavorful. Stay tuned!

Rodger R. Owen

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